A familiar favorite, seen a little differently.
OUR STORY
Salt & Twist began with a simple idea. Give the soft pretzel the care, creativity, and attention to detail it deserves.
THE IDEA
The soft pretzel has a place in so many familiar moments, from a quick snack to a shared table. We believe there is room to celebrate that classic while bringing a fresh perspective.
THE CRAFT
We build Salt & Twist around the details, including the process, the texture, and the finish. Recipe development is ongoing, and we are taking the time to refine the fundamentals.
THE PLACE
Salt & Twist is being built on Long Island, New York. We want the brand to feel local, welcoming, and distinctive.
WHAT COMES NEXT
We are preparing for launch. Follow along for behind the scenes updates as Salt & Twist takes shape.